tapouts: Brand Development.
Tasked with creating new branding materials for tapouts, I evaluated the brand direction and creative vision while developing a comprehensive creative strategy. Responsibilities included rebranding marketing materials, crafting a new campaign concept, and presenting a refreshed creative direction that accurately portrays tapouts’ brand values and message.
Location: Venice Beach, CA
Enhancing the color palette, typeface, imagery, and design elements to create a cohesive visual identity for tapouts. This redesign focuses on visual appeal and emotional resonance, selecting colors, typefaces, and imagery that tell compelling stories. The aim is to create a consistent, impactful experience that conveys the values and mission of tapouts, making the brand more relatable and memorable for parents and children alike.
More Work.
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